What Motivates A Movement To Protect Our Planet?

As most of us admit, the global climate crisis is a complex and urgent issue that requires immediate action.

Therefore, saving our planet should drive everyone to incorporate "Green" initiatives into as many projects as possible- while never succumbing to exaggerations or greenwashing. Agreed? ... below are ideas, processes, and partners to inspire you and yours.

Monetization is a great motivator as long as the models are equitable and transparent. Read a short post on how a Web3 mindset and methods can expand participation across communities with revenue-sharing "cooperative programs" that are already aligned with yours. Such as loyalty programs, memberships, affiliates, referrals, royalties, rewards, etc.

The original title of this post was: The Climate Crisis: A Threat to Our Survival …  and Prosperity.

But which projects make the biggest impact?

There are several climate crisis priorities that need to be addressed to mitigate its effects, including reducing greenhouse gas emissions, transitioning to renewable energy, protecting and restoring ecosystems, and adapting to the impacts of climate change.

And who will inspire participation?





All of them!?
I am working with Impact Chain to unlock the value of Sustainability with their SaaS supply chain management platform. I hope to discuss the potential value of this with you... and everyone!

What Motivates A Movement To Protect Our Planet?

One recent example of a movement that used these methods to build support for climate action is the Sunrise Movement - https://www.sunrisemovement.org

This youth-led movement aims to address the climate crisis and create millions of good jobs in the process. Here are some specific steps the Sunrise Movement has taken:

Utilizing Social Media: The Sunrise Movement has a strong social media presence, with over 200,000 followers on Twitter and over 150,000 followers on Instagram. They use social media to promote their events, share their message, and engage with their followers. Storytelling: The Sunrise Movement has used personal stories to humanize the climate crisis and inspire action. They have shared stories from frontline communities, youth activists, and others to show the impacts of climate change and the urgent need for action. Youth Engagement: The Sunrise Movement is led by young people, and they have focused on engaging youth through initiatives like the Green New Deal, which aims to create millions of good jobs while transitioning to a clean energy economy. Partnering with Influencers: The Sunrise Movement has partnered with influencers like Alexandria Ocasio-Cortez, who helped to introduce the Green New Deal in Congress. Data Visualization: The Sunrise Movement has used data visualization to show the impacts of climate change and the benefits of taking action. They have created infographics and other visuals to help make the issue more accessible and understandable. The Sunrise Movement has had significant success in building a movement for climate action. They played a key role in promoting the Green New Deal, which has gained support among progressive politicians and activists.

They have also organized protests and sit-ins to put pressure on politicians and corporations to take action on climate change. In 2020, the Sunrise Movement endorsed and campaigned for Joe Biden, who has since introduced a series of climate policies aimed at addressing the climate crisis.

Which Movements Move Most?

To tackle this crisis, it is important for individuals, organizations, and governments to work together towards a common goal. Some of the key organizations and initiatives that have the potential to become movements and make a significant impact include:

  1. The Paris Agreement: This international treaty, signed by nearly 200 countries, aims to limit global warming to well below 2°C above pre-industrial levels and pursue efforts to limit the temperature increase to 1.5°C. It provides a framework for countries to work together to reduce greenhouse gas emissions and adapt to the impacts of climate change.

  2. The Intergovernmental Panel on Climate Change (IPCC): This scientific body provides policymakers with regular assessments of the scientific basis of climate change, its impacts, and options for mitigation and adaptation. Its reports have been instrumental in shaping climate policy around the world.

  3. The Climate Reality Project: Founded by former US Vice President Al Gore, this organization works to mobilize people around the world to take action on climate change. It provides education and training programs to empower individuals to become climate activists and advocates.

  4. Fridays for Future: This movement, started by Swedish teenager Greta Thunberg, involves students around the world who walk out of school on Fridays to demand action on climate change. The movement has gained momentum and has helped to put pressure on governments to take more ambitious action on climate change.

  5. The Global Green Growth Institute (GGGI): This international organization works with governments and businesses to promote green growth and sustainable development. It provides policy advice, technical assistance, and capacity building to help countries transition to low-carbon, climate-resilient economies.

Ultimately, it will take a collective effort from all sectors of society to address the global climate crisis. By supporting these organizations and initiatives, we can help to create a movement for climate action and make a meaningful impact towards a more sustainable future.


Building a movement for and between initiatives aimed at addressing the global climate crisis requires effective communication strategies that can engage and inspire a wide range of stakeholders, including citizens, corporate leaders, and politicians. Here are some methods, media, tricks, and techniques that can be used to build such a movement:

  1. Use Social Media: Social media is an effective tool for building a movement and reaching a large audience quickly. Platforms like Twitter, Facebook, and Instagram can be used to share information, videos, and images related to climate change initiatives and events. Social media campaigns can also be launched to raise awareness and build support for climate action.

  2. Utilize Storytelling: Storytelling can be a powerful tool for building a movement. Personal stories can help to make climate change more relatable and humanize the issue. These stories can be shared through videos, podcasts, blogs, and other media to inspire and engage audiences.

  3. Engage Youth: Young people are some of the most passionate and engaged advocates for climate action. Engaging youth through initiatives like the Fridays for Future movement can help to build a grassroots movement and put pressure on governments and businesses to take action.

  4. Partner with Influencers: Influencers, such as celebrities and social media personalities, can be powerful allies in building a movement. Partnering with influencers can help to amplify the message and reach new audiences.

  5. Use Data Visualization: Data visualization, such as infographics, charts, and maps, can help to make complex climate data more accessible and understandable. Data visualization can be used to show the impacts of climate change and the benefits of taking action.

  6. Encourage Collaboration: Collaboration between different organizations and stakeholders is essential for building a movement. Encouraging collaboration can help to build a sense of shared purpose and increase the impact of climate initiatives.

  7. Make it Personal: Climate change can often seem like a distant and impersonal issue. Making it personal by connecting it to people's lives, health, and future can help to inspire action and build a movement.

Overall, building a movement for climate action requires a multifaceted approach that utilizes different methods, media, tricks, and techniques. By engaging stakeholders in creative and effective ways, we can build a movement for climate action and make a meaningful impact towards a sustainable future.


We are evaluating several technology platforms that help manage and distribute content, relationships, and experiences. They must leverage powerful new Web3 technologies like AI, and Blockchain.

One is www.Copperwire.com and their enterprise supply chain transparency management solution called Impact Chain.

Contact me to corroborate and collaborate ...

We have a Movement to Move!


David Cutler
Share this post with: