Advertising Week in NYC is the first week in October. See you there! ... for thousands of reasons (and prospects and partners). We go to fire up the mobile interactivity and make the hundreds of events more, well... interactive.
The above pics are of our partner Aerva streaming live feeds (twitter, pics, schedules, contests, etc.) to multiple display monitors throughout the week.
The best panel discussions openly nail the issues we are facing - such as the HUGE changes in who creates, and controls the Brand's messages and relationships with customers ... the most effective Marketers know the customers do. This is the 500 pound gorilla riding the elephant in the room. (That's a tough image to find).Look for the "BDA" Big Dumb Agency session with the most honest and transparent BDAs.