Super Bowling for Ads
Great game. Fantastic if you just watched the last quarter!
The commercials we are always talking about?... Not so much.
I feel that Pepsi "owned" the night with several interesting and odd angles. Gotta love any McGyver reference!
The Doritos spot is the only standout with it's (Agency needling) low production cost and high creative impact. The point is to look for inspiration in the most unlikely places. This one is, supposedly, an unemployed (not any more!) Joe Herbert - winner of Dorito's way cool Crash The Super Bowl Contest.
For a roundup, see the USA Ad Meter.