Video on the Net - Conference Wrap-up


Today was the last day of the VON/Podcamp/MoMoBoston juggernaut. This year VON Fall 2007 included all types of data over the Net, not just telecom and video ... so VON should be SON for Stuff Over Net. The most interesting conversation was at the Video on the Net area

(As a counterpoint, last week Gates speaks out on VOIP)

Jeff Pulver and his team were definitely on their game with a well run event filled with the leaders of the Communications industry and compelling content. Check a linup of video coverage, panels and interviews on their BlogTV here

MoMoBoston had their event Tuesday evening. Nokia shows up again (thanks for dinner) - with Matt Collins discussing their developers Forum Nokia. They also introduced this year's Mobile Business Model Contest at MobileRules - Deadline is Nov. 16!!

Two great sessions are seen above. The presentation and interview with Jason Calacanis talking about his new human-powered "Search and Curation" portal called Mahalo. Jason considers Web 3.0 a time for editorial judgement - compared to this current Web 2.0 phase of Wisdom of Crowds (more like Madness of Mobs).

The other shot is of a panel dear to my heart called "Making Money in the Video Ecosystem" with Matt Cutler of Visible Measures, Brad Inman of TurnHere, and Richard Kligman of Qoof. Also there: Todd Dagree from Spark Capital, Rebecca Paoletti from Yahoo!, and moderated by Anton Denissov of Yankee Group.

Key takeaways:
- User-Generated real stories about real people are as valuable as highly produced "professional" content.
- Shorter, niche VOD are the next land-rush for all businesses (keep an eye on Direct Response - watch Qoof and www.honeyshed.com)
- We are at the dawn of learning how ads work (pre-roll, embedded, post, etc)
- At least a dozen new revenue models are going to evolve beyond Advertising, transaction sell-thru, rental, and subscription...

... you know I will be all over these.

For More:
OMMA Magazine has a covor story this month on Web Video
(Free Subscription Required)


Oh, yeah - Wired's article earlier this year about "Media Snacking" is as relevant as ever